Dr. Guy Adorm
Lecturer at the Faculty of Business Administration
Contact
guy.adoram@ono.ac.ilAbout
Expert in the field of entrepreneurship, marketing and business strategy – business consultant (independent): specialization in diagnosis, providing solutions, training and implementation of action plans in the field of marketing, entrepreneurship, business strategy and sales.
Marketing Manager – Maccabi Dormitory – Golden Tower Ltd., Maccabi Health Services.
Marketing Manager – Quality and Certification Division, Israeli Standards Institute.
Supervisor (level 1) at the Open University – MBA program, Department of Management and Economics.
Lecturer – internal faculty, Ono Academic College – Faculty of Business Administration.
Education
Ph.D
Cum laude - The Faculty of Business and Economics, University of Pécs, Hungary
M.B.A
New York Institute of Technology, New York, New York, USA – Marketing
B.A
מדע המדינה ואנתרופולוגיה, אוניברסיטת תל אביב
Teaching Areas
Introduction to marketing, business strategy, market research, consumer behavior, entrepreneurship and the business game, marketing, consumer behavior and competitive business strategy.
Research interests
Entrepreneurship, marketing and business strategy.
