Program Highlights

Certificate of training at the end of the first year in one of the following subjects: gym instructor, dance and movement instructor, fitness instructor, early childhood exercise instructor.
Practical training in management and entrepreneurship in the world of sports. Practical experience in sports associations, community centers, sports frameworks for special education, local authorities, sports events and more.
Our graduates are integrated in a variety of fascinating positions in the fields of coaching, education, society and sports management in a variety of institutions.

Overview

Overview

The degree offers a classic educational curriculum, including multicultural approaches and methodologies, focusing on sports and the arts. The student body attracts fitness instructors, educators and athletes, including current and former top-tier professionals like Andy Ram, Wimbledon champion and Haim Silvas, Manager of the Hapoel Haifa Football Team.  It provides professional stars with an education facilitating their move to fields like sports education, sports management and sports promotion. Faculty include Adi Bichman, former Israeli Olympic swimmer and program director and Dr. Avi Moyal, once head of the IDF’s physical training division.  Students can choose concentrations and receive certification in: Early Childhood Movement, Pilates and Gym & Fitness. The program’s faculty, students and field work populations represent the rich variety of Israel’s society, uniting Jews, Muslims, Christians and others, at the Ono, Haifa and Jerusalem campuses through education and sports.

The Program

The degree offers a classic educational curriculum, including multicultural approaches and methodologies, focusing on sports and the arts. The student body attracts fitness instructors, educators and athletes, including current and former top-tier professionals like Andy Ram, Wimbledon champion and Haim Silvas, Manager of the Hapoel Haifa Football Team.  It provides professional stars with an education facilitating their move to fields like sports education, sports management and sports promotion. Faculty include Adi Bichman, former Israeli Olympic swimmer and program director and Dr. Avi Moyal, once head of the IDF’s physical training division.  Students can choose concentrations and receive certification in: Early Childhood Movement, Pilates and Gym & Fitness. The program’s faculty, students and field work populations represent the rich variety of Israel’s society, uniting Jews, Muslims, Christians and others, at the Ono, Haifa and Jerusalem campuses through education and sports.

 

Athlete and Sports Enrichment Master’s Classes

The Sports Specialization holds Master’s Classes open to the general public.  At a recent class, Tal Moriah, head of global business development in the Racing Point group of Formula 1 Racing explored Marketing and Sports Sponsorship. Moriah, a former high-ranking marketing executive for Inter Milan and the NBA told the story of his rise to the top of the field of world sports sponsorship.  The evening was hosted by Ms. Adi Bichman, the former Olympic swimmer and the director field of Sports at the School of Education and Society.

Subjects in the program include:

  • Management and Leadership in Sports
  • Entrepreneurship in Sports
  • Sports Marketing
  • Globalization and Sport
  • Healthy Lifestyle
  • Sports and Communication
  • Sports Psychology
  • Developmental Psychology
  • Team Guidance
  • Law and Ethics

Career opportunities in the field of sports

What skills will I acquire during my studies?

  • Initiating and managing projects in the field of sports
  • Managing both recreational and competitive sports teams
  • Marketing sports programs
  • Physical training for individuals and groups
  • Training program development
  • Managing sports classes for children in a variety of settings
  • Sports events initiation and management

 

What roles will the program prepare me for?

  • Community center and gym management
  • Sports team coach or manager
  • Sports products marketing
  • Director of the sports department in local institutions and sports associations
  • Positions in the field of sports in informal educational settings
  • Personal trainer
  • Sports coordinator in boarding schools and youth clubs
I Believe
Dan Glazer Soccer Player, Maccabi Tel Aviv and Israel National Team
“Ono Academic College supports me and many other footballers and athletes who spend many hours on the field and in training, with a schedule that varies from week to week. I admit that I was worried about starting a bachelor's degree that would take a lot of time away from football, but I was glad to find that the two could be combined successfully and I am now able to both study and play the sport I love. I encourage everyone to study here.”
I Believe
Adi Bichman Director of the Field of Sports
“The sports industry and the world of sports are growing at all levels at a dizzying pace. In the sports specializations offered in the various degrees, we equip students to be the most innovative and contemporary sportsmen in the fields of education, management, entrepreneurship, professionalism and care. Our students and graduates are becoming key people in the evolving industry. I am proud that the sports programs at Ono are unique and number one in the country and finally align with academic programs around the world.”

Our Program Graduates Speak

"The decision to go to Ono in particular was one of the best I have made. It has been an enveloping, pleasant learning experience with an amazing staff that responds to every request."
Tzipi Obziler
Captain, Women's National Tennis Team in tennis
"The fact that I intend to return [to Ono] for a master's degree means everything seems to me. It has excellent lecturers, quality students and courses that have taught me to think like a manager, with a real vision to change the face of the sport."
Lior Hoja
Manager of the Hapoel Katamon Soccer Club
"Everyone at Ono is professional and pleasant, from the excellent lecturers and students to the administrative staff who help with every question and problem. A very special and very pleasant learning experience."
Andy Ram
Former Wimbledon champion, Manager of the Israeli National Tennis Team

More About the Program

  • The program requires two study days per week, allowing students the freedom to combine employment and studies.
  • Lecturers in the program include experts in key positions throughout the world of sports, bringing with them the latest knowledge and tools from the field.
  • Program graduates integrate into a wide range of unique positions in the fields of training, education, society, and sports management.
  • Students can choose to continue on a direct path to a master’s degree in business administration specializing in sports.
  • Students have ample opportunities to network with lecturers, their fellow students, and others involved in the field.

Video Journey: The B.A. in Education and Society with a Specialization in Sports