Elhanan Gazit

Dr. Elhanan Gazit

Lecturer at the School of Marketing and Digital, Faculty of Business Administration

About

Dr. Elhanan Gazit is a researcher, lecturer, and advisor on Gaming, Metaverse, and Digital Innovation. Expert in user behavior and learning in virtual reality environments and digital games.

Dr. Elhanan Gazit consults enterprise managers, hi-tech companies, brands, and startups in Israel and around the world, who wish to improve decision-making processes, solve problems and lead innovation with a game thinking strategy – a game compass that he developed. His expertise includes user behavior and learning in Metaverse, video game research, and gamification.

Dr.Gazit has been the Israeli Chapter of DiGRA – Digital Games Research Association since 2007.

Dr. Gazit has served as the Middle-East Co-Chair of The Immersive Learning Research Network (iLRN) Conferences since 2017-on.

Additionally, Dr. Gazit has served at the IEEE Education Society as the Industrial Liaison Middle East Co-Chair of the Technical Committee on Immersive Learning Environments (ILE-TC), Founder and manager of the MetaYeda international community since 2022.

Education

Post-Doctorate

Virtual Reality Laboratory, Caesarea Institute (CRI) named after Baron Edmon Benjamin de Rothschild for interdisciplinary computer science applications research, 2005.

Ph.D.

Learning interactions in virtual reality, School of Education, Tel Aviv University, 2005. (Doctorate Excellence scholarship).

Masters

Mathematics Science Teaching, School of Education, Tel Aviv University, 1998. (Magna cum laude).

B.A.

B.ED Physical Education, Wingate College, 1991.

Teaching Areas

Gaming, Media, and Culture meet Metaverse, VR/AR/XR, and Gamification: The Future of Marketing and Advertising.

Research interests

Video Game Studies, Games User Research/Experience, Immersive learning, Metaverse, Virtual worlds, VR/AR/XR game design, Gamification, Game-thinking.