Dr. Guy Adoram
Lecturer in the Business School
Contact
guy.adoram@ono.ac.ilAbout
Dr. Guy Adoram is an expert in Entrepreneurship, Marketing and Business Strategy. He works as an independent business consultant specializing in diagnosing problems, providing solutions, training and implementation of marketing, entrepreneurship, business strategy and sales action plans. Dr. Adoram has worked as the Marketing Manager for Maccabi Health Services, Marketing Director in the Quality and Certification Division of the Israeli Standards Institute. Prof. Adoram has taught at Israel’s Open University – MBA Program, in the Department of Management and Economics.
Education
Ph.D
Cum laude - The Faculty of Business and Economics, University of Pécs, Hungary
M.B.A
New York Institute of Technology, New York, New York, USA – Marketing
B.A
Political Science and Anthropology, Tel Aviv University
Teaching Areas
Introduction to marketing, business strategy, market research, consumer behavior, entrepreneurship and business play, marketing, consumer behavior and competitive business strategy.
Research interests
Entrepreneurship, Marketing and Business Strategy.
