Dr. Ohad Ref

Head of MBA Programs, Faculty of Business Administration

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About

Researcher, Lecturer and Strategic Consultant to  leading  Israeli  and  multinational  firms. Formerly Vice President  and Chief Executive Officer of leading Israeli industrial and commercial firms.

Education

Postdoctoral Fellow

2014 New York University, Stern School of Business

Ph.D

2013 Business Administration. The Hebrew University of Jerusalem, School of Business Administration

Visiting Ph.D. Student

2009 University of Pennsylvania, Wharton School

M.B.A

1996 Marketing. Tel Aviv University, Recanati School of Management

B.A

1988 Economics and Management. Tel Aviv University

Teaching Areas

Corporate Strategy, International Business Strategy, Strategic Management

Research interests

My main research interest is to better understand the process by which firms grow. I am interested in exploring the factors that influence managers’ strategic choices regarding firm evolution, how these factors affect these choices, and how, in turn, managers’ choices affect firm performance. In my research, I draw on the theory of the growth of the firm, the resource based view, and the behavioral theory of the firm.

Selected Publications

Ref, Ohad, Feldman, Naomi, Iyer, Dinesh, Shapira, Zur. (2021) Entry into new foreign markets: Performance feedback and opportunity costs . Journal of World Business, 56(6).
Ref, Ohad., Gnizy, Itzhak. (2021). Resource indivisibility, lumpy costs and the multinationality-performance relationship. International Marketing Review. 38(3) 539-563 .
Ref, Ohad., Shapira, Zur. (2017). Entering new markets: The effect of performance feedback near aspiration and well below and above it. Strategic Management Journal, 38(7) 1416-1434.
Ref, Ohad. (2015). The relationship between product and geographic diversification: A fine-grained analysis of its different patterns. Journal of International Management, 21(2), 83–99

CV

resume - PDF download