dr-yael-shani-feinstein

Dr. Yael Shani-Feinstein

lecturer in the Faculty of Business Administration at the Ono Academic College

About

Dr. Yael Shani-Feinstein is a lecturer in the Faculty of Business Administration at the Ono Academic Campus and a researcher in the field of decision-making, consumer behavior, and the value of customer experience. In addition, Dr. Shani-Feinstein has worked as a consultant in the field of customer management processes and information systems.

Education

Ph.D

Industrial Engineering and Management - Ben Gurion University (2021)

M.Sc

Industrial Engineering and Management - Ben Gurion University (2009)

B.Sc

Industrial Engineering and Management - Ben Gurion University (2004)

Teaching Areas

Game Theory, Consumer behavior, customer profitability, CRM, Customer management, R, Statistics

Research interests

Consumer Behavior, Judgment and Decision Making, Consumer Risk Preferences, Customer Monetization ‎and Profitability